THE SHOPPER EXPERIENCE MANAGEMENT
What the Shop is a marketing platform which helps retailers to understand the shopper's in-store behavior and improve the customer experience.
THE FIRST OMNIMEDIA ATTRIBUTION TOOL OF THE MARKET
Identify the most effective merketing mix to generate traffic in your stores. With our econometric model, you can measure the impact of all your campaigns (online and offline) on the visits. You can control your store network just as your e-commerce website by monitoring the visit cost and the conversion rate.